1. Create the Marketing, Promotions, Advertising Material

All Marketing, Promotions and Advertising (MPA) materials will be created either in-house or by an external marketing consultant. If an external consultant is engaged, they are to be provided with the following documents:

1. Marketing, Promotions and Advertising Review Process; and
2. Marketing, Promotions and Advertising Review Checklist.

All MPA materials must be created ethically and designed to inform, not mislead.

All MPA must be wholly compliant with The Australian Consumer Law as legislated by the Competition and Consumer Act 2010.

All MPA must be wholly compliant with Standards for Registered Training Organisations (RTOs) 2015, specifically Standard 4.

2. First Review of MPA

The creator of the MPA must first complete the Marketing, Promotions and Advertising Review Checklist to verify that the MPA is current, factual and appropriate.

When the checklist is completed, it must be signed and dated by the creator of the MPA.

3. Second Review of MPA

Another member of staff conducts the same review using the same checklist. If the MPA is approved it is entered into the Register of Approved Marketing, Promotions and Advertising Material.

4. MPA entered into Register

The MPA is entered into the Register of Approved Marketing Promotions and Advertising Material.

5. Review date is Scheduled

Once entered into the Register of Approved Marketing, Promotions and Advertising Material a review date is scheduled in the shared calendar for six (6) months time.

The Review Process

To ensure that all MPA is current and up to date, all MPA should be reviewed at least every six (6) months from the date of the MPA being approved.

Review dates must be scheduled into the shared calendar.

Monitoring Material Published / Distributed by Other Organisations

It in not intended that third parties will be engaged for publishing or distribution, as advertising will be entirely digital (Google & Facebook) and managed internally.

If an external party were to be engaged, they would be required to comply with this policy and the processes identified. External parties will be subject to the same process of review as internal staff.